01 The challenge
Create a memorable energy symbol without relying on a generic sun or solar-panel icon, while keeping the system credible across both technical operations and public advertising.
Back to portfolioPROJECT 06 / 16
SEGE Energy.
Logo & Visual Identity Design
Brand Identity / Print & Display
A modern visual identity for a solar-energy producer, built to communicate clean generation, technical capability and forward movement across corporate and field applications.
- Client
- SEGE Energy
- Industry
- Renewable Energy
- My role
- Logo & Brand Identity Designer
- Services
- Logo Design
- Brand Identity
- Advertising Design
- Graphic Design
- Print Design
01 THE PROJECT
I developed the logo and visual identity for SEGE Energy, a renewable energy company that operates solar farms and generates electricity from solar power. The custom symbol merges the letter S with a lightning bolt inside a circular form, expressing energy, movement and continuous generation.
02 The approach
I combined an abstract S with a lightning form inside a continuous circle, then expanded the mark through a distinctive teal-and-purple colour system and angular graphic language.
03 The design response
The identity gives SEGE Energy a recognisable technical signature that scales across stationery, advertising, safety equipment and branded materials.
02 DELIVERED SYSTEMThe complete
The complete
picture.
- 01Logo system
- 02Visual identity
- 03Advertising direction
- 04Business stationery
- 05Safety-equipment applications